August 15, 2008

Shell's UK Ad a greenwash?

Companies nowadays have to be careful in using green words when it comes to advertising, as government agencies are getting complaints from green groups...especially maybe if the advertiser is a big oil firm??

Read this new national advertising in the UK from Shell and let me know which word/s or sentence/s gave a greenwash flag. You get a prize of free subscription of Green Chemicals Blog if you find the correct answer!

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